Make the Details Matter. It’s a sentiment, a directive, a brand purpose. Notice things. Appreciate beauty in the little moments. Be informed. With LILLAGREN, everything is about making the details matter.
This means creating accessories that are both beautiful and useful. It is the way I design fabrics, research materials, and individually sew each product. It is why I continue to seek more sustainable resources and production. I believe that what we choose to wear, and how those items come to be, are not details to be taken lightly.
Hi, I'm Jeanine Matthews. As the creative force of LILLAGREN, I am inspired by smart design and slow fashion. I see beauty in details, and use my photographs of city and plant elements in original fabric designs and accessories. I founded Lillagren in 2015, merging interests in photography, textiles and sustainable fashion with my professional creative expertise. I have 30+ years of design experience in leadership, collaborative and entrepreneurial positions. I hold a Master’s degree in Landscape Architecture from the University of Washington and a Fine Arts degree in Graphic Design.
With Lillagren, I wanted to capture bits of the character of a place; what draws me in, what makes a story. Using the old sewing machine I learned on as a kid, I began to create and experiment with fabrics and printing and left-handed hemmed edges. I set out to make accessories that I would wear and that felt meaningful.
Storied Silk. Scarves that capture a glimpse of a place, expressed in distinctive images and words. The CITIES & PLACES Collection features lush duotone photographs, with excerpts of poetry. In the STICKS & STONES Collection, bold photographs of city details combine with handwritten descriptions, redefining name-calling words.
LILLAGREN scarves are versatile and soft on the skin. For each design, I create two unique fabrics using 100% silk crepe de Chine. This natural material is ideal for both coolness and warmth, and considered to be the most durable of the cultivated silks. Small batches of fabric are printed in the US with non-toxic inks and a digital process that uses less water, electricity and fabric than conventional textile printing. Every scarf is hand-sewn with two complementary fabrics. Designed from start to finish as usable art. Make the Details Matter.
LILLAGREN: ˈli-lə gren (n.) Lilac branch. From Danish lilla and gren. Represents sturdiness and beauty. Named in honor of an old white lilac bush and Danish heritage. LILLAGREN products are made in Seattle, Washington.
LILLAGREN is a proud member of Seattle Made and Common Objective.